Job boards go quiet and agencies charge a fee, while the shift stays unfilled. Erika reaches workers where they actually are, on Facebook and Instagram, and hands you screened applicants, not just names.
Free to start · 500 credits · no card required
Erika ships dozens of vertical video ads - AI avatars, local-language voiceovers, native Facebook & Instagram lead forms. Workers tap, type, submit. You get a qualified lead in your pipeline.
Skilled blue-collar candidates spend more time in social feeds than on job portals. Erika reaches them there - alongside your existing channels, with faster results and a lower cost per hire.
Drop a JD or just type it: "CDL-A driver with hazmat, Dallas regional routes." Erika parses the role, region, shift pattern and compensation in seconds.
Dozens of vertical video ads with AI avatars, local-language voiceovers, plus image variants. No production crew, no studio bookings - new versions in minutes.
Erika launches on Facebook and Instagram with geo + demo targeting. Top performers get more budget; weaker variants are paused - automatically, every hour.
Native Facebook & Instagram lead forms - no landing pages, no extra clicks. Applications flow straight into your ATS, or into Erika's simple built-in ATS.
A typical Meta campaign hands you a name and a phone number. Erika screens every applicant, writes their CV, collects the practical details and finds out when they can actually pick up.
Every answer from the campaign questionnaire, matched against your requirements for the role.
Most blue-collar candidates don't have a CV. Erika builds one from the screening: experience, skills, availability.
Where they are in their search, when they can start and what they expect to earn, before the first call.
Erika asks when the candidate can pick up the phone. Your recruiter calls once, and gets through.
[PLACEHOLDER - paste quote 1 here. Ideally include a concrete number, e.g. "We filled 40 driver seats in 6 weeks at a third of our usual cost-per-hire."]
[PLACEHOLDER - paste quote 2 here.]
Erika's job ends when qualified, interested candidates arrive in your pipeline. No phone bots, no AI interviews, no "screening assistant" - just a stronger top of funnel, handled end-to-end.
Every role gets its own short video - with AI avatars and voiceovers in your candidates' language and region. We test variations across Reels and Instagram, then scale the ones that perform. No production crew, no shoots to schedule.
Facebook & Instagram in-feed forms. No landing page redirects. No drop-off cliff. Workers tap, type, submit - under 30 seconds.
Every form ships with role-specific gating questions. Erika auto-discards spam and applicants who don't match - only qualified candidates reach your pipeline.
AI does the work an agency would charge you for - creative, voiceovers, A/B testing, hourly optimization. Your budget goes to candidate reach, not retainers and markups.
BambooHR, Manatal, Personio, Teamtailor, SuccessFactors, Bullhorn, Welcome to the Jungle - plus public API + webhooks for custom stacks.
HR directors at logistics carriers. Plant managers at fulfillment centers. Fleet ops leads. In-house hiring teams at trade contractors. Teams looking for a faster, more cost-efficient way to fill roles that need to be live this week.
Anywhere the worker is hands-on, hourly or salaried, certified or skilled, and rarely active on LinkedIn.
CDL drivers - long-haul, regional, hazmat. Last-mile delivery. Fleet operators.
See how Erika sources →Forklift operators. Machine operators. Shift leads. Skilled-equipment roles, not generic pickers.
See how Erika sources →Assembly, CNC operators, machine technicians, production supervisors, QC.
See how Erika sources →Electricians (residential, industrial, commercial). HVAC. Plumbers. Welders.
Mechanics. Maintenance technicians. Equipment service specialists.
If your workers are hands-on and rarely on LinkedIn, Erika can reach them. Let's talk.
Tell us the role →Start with 3 sourcing campaigns a month
from $299 / month
Ad spend included · no placement fees · cancel anytime
Free to start. 500 credits to test creative and campaigns. No card required, no sales call, no long-term contract.
