How do you staff your operation when nobody responds to a job ad? Most logistics companies wrestle with that question. Wellpack - a leader in complex logistics, 3PL and warehouse operations that runs across Europe and needs dozens of skilled operations people every day - did too, until it started working with Erika.
Traditional job boards? Slow. Expensive. And candidates few and far between.
What Erika changed
Erika moved Wellpack’s hiring somewhere else:
- AI-made ads that reach candidates where they actually spend their time - across Meta’s Facebook and Instagram and other social platforms.
- Lead forms instead of CVs - a lower barrier to apply, and higher conversion.
- Targeting aimed at exactly the professions and locations where Wellpack is really hiring.
The result: faster hiring, a lower cost per candidate, and an HR team that can finally focus on what a machine can’t do - human contact.
Recruiting is changing. And we at Well Pack are changing with it. One of our latest additions is Erika, which we quickly came to love.
- Radka Andělová, HR Director, Wellpack
Our thanks to Radka Andělová, Jana Růžičková and the whole Wellpack team for the collaboration.
Based on a post on Erika’s LinkedIn page.